Marketing and Community Outreach

National Healing Corporation’s comprehensive wound care management services for hospitals includes introducing managed wound centers and turnkey hyperbaric oxygen services to communities and introducing hospital partners to new patients.

Authority and Responsibility
NHC program directors are dedicated to raising the profile of its hospital partners. Every program director receives training in advertising, marketing, and public relations and utilizes a comprehensive marketing and PR handbook developed in consultation with a national public relations firm.

Direct Outreach to Physicians
NHC conducts one-on-one education sessions with local physicians introducing the collaborative process offered at NHC managed wound centers. As patients receive wound healing treatments and/or hyperbaric oxygen services, their primary care physicians are free to focus on treating the underlying cause or disease. Once treatment is complete, patients return to the care of their regular doctors.

Community Outreach
Sponsorships of community events, open houses and screenings keep NHC managed wound care centers top of mind and educate the community about chronic wounds and hyperbaric oxygen services.

Patient Education
Patients receive personalized information and printed materials to increase their understanding of their chronic wounds, prevention and self-care. Surveys track effectiveness and responses that direct future educational efforts.

Advertising
Sharing the cost dollar-for-dollar, NHC provides co-op advertising so that hospital partner promotional dollars will be maximized. NHC has developed cost-effective broadcast and print advertising that raises public awareness of the managed wound center and turnkey hyperbaric oxygen services.

Expert Support
In its wound healing management for hospitals, NHC offers the services of a national media company skilled in preparing media plans and materials for wound healing centers across the country.

A Library of Successful Tools
Program directors at NHC managed wound centers have access to an online library of proven marketing materials to maximize local opportunities in the most professional manner. Effective campaigns focusing on specific wound etiologies and press releases relating to healthcare days and other news events are offered in an easily-implemented toolkit.